Our Vision - an overview

Our Vision, Banner

In May 2018, we committed to working with our supply chain to develop a zero waste strategy, focusing on key wastes including plastics. This announcement comes as we reveal the next phase of our long-term business strategy, called Our Vision. This involves a set of 10 new commitments designed to drive the business forward and includes commitments to produce a low carbon transition plan for each new development which enables the homes to operate at net zero carbon by 2030, and to engage with young people, education providers and employers to transform perceptions of careers in the built environment and help tackle the skills crisis. These apply to all our brands including Berkeley, St Edward, St George, St James, St Joseph and St William.

Through the framework of Our Vision we articulate our strategy across our five areas of strategic focus: Customers, Homes, Places, Operations and Our People. By focusing on these areas, we ensure that we continue to provide customers with an exceptional service, whilst delivering high quality homes and places where communities can thrive. We also recognise that the skills, knowledge and dedication of our people, alongside the efficient management of our operations, are fundamental to the ongoing success of our business.

To find out more about each of our focus areas, our progress to date, and our new commitments for 2018-2020, select an area of focus on the image below.

Establish the Berkeley Group amongst the top performing companies for customer service, as evidenced by the Net Promoter Score.

Make the case for a proportionate approach to lending, including two year mortgage offers, so that every purchaser has a fair chance in the new build market.

Launch a design framework to contribute to the wellbeing of our customers, including safety, air quality and thermal comfort.

Produce a transition plan for each new development which enables the homes to operate at net zero carbon by 2030.

Understand the social value generated by new development and embed a coherent approach to building communities on all our sites.

Explore future transport trends and encourage a modal shift away from an over-reliance on petrol and diesel cars.

Deliver the Berkeley Modular facility and ensure that 30% of construction value is delivered through off-site assembly by 2020.

Work with our supply chain to develop a zero waste strategy, focusing on key wastes including plastics.

Engage with young people, education providers and employers to transform perceptions of careers in the built environment.

Implement a programme to create an inclusive environment where employees can reach their full potential, irrespective of their identity or background.

Our Vision replaces Vision2020 which was in place between 2010 and 2014.

Developing our approach

Every two years we launch new commitments identifying our next set of priority actions. To inform our commitments for 2018-2020, an in-depth review of key industry, national and global issues was initially completed to identify a long-list of potential commitment themes.

In early 2018, a materiality assessment was conducted with the support of an objective external party to determine which of these topic themes are of most importance to internal and key external stakeholders:

  • Internal stakeholder engagement: all employees were invited to provide their views on the topics of most importance through an online survey. Over 1,200 responses were received.
  • External stakeholder engagement: detailed interviews were conducted with a select group of external stakeholders, with views from additional external stakeholders requested via an online survey.

We used the results of this work to shortlist topic themes for further consultation with each of our autonomous companies and specialist committees to develop our commitments.

To find out more about how our approach and commitments have developed, and our key achievements to date, please see the Our Vision Performance Update 2017 or the full Our Vision Performance Report 2014-2016.