Vision2020
Our vision for 2020
As a leading urban regenerator, Berkeley focuses on building mixed-use developments, predominantly located on brownfield land in London and the South East of England. We contribute to the renaissance of towns and cities, creating vibrant new communities containing places for people to live, work and play. This approach is closely aligned with the principles of sustainable development.
In 2010 Berkeley developed and launched Vision2020, a ten-year sustainability strategy that defines how we want the business to perform by 2020 and how we are going to get there. Over the past year we have successfully implemented the strategy whilst also further developing our thinking behind it.
We realise that sustainability and financial performance do not exist in isolation from one another and that in fact delivering value to shareholders is integral to running a sustainable business. We have therefore now woven this into Vision2020 and as a result we no longer consider Vision2020 to simply be our sustainability strategy but instead a strategy for the whole business. We have refined our headline vision to reflect this:
"Our vision is that by 2020 Berkeley will be one of the most successful and sustainable businesses in Britain. We will achieve this by creating beautiful places that make it easy for people to live sustainable lives."
Vision2020
The strategy to achieve this vision is divided into four action areas where we feel we need to drive our performance.
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These action areas form the framework of Vision2020 and each one has its own detailed vision statement which describes exactly how we want to perform in that area by 2020. Click on the links to the left to read each detailed vision statement.
Achieving our vision
We implement Vision2020 through a total of 40 commitments and ambitions in each of the four action areas. Our commitments represent actions we are taking (or targets we have set) to improve performance. Our ambitions are the future steps we think we will need to take to continue to improve performance. They provide an indication of what our future commitments are likely to be.
We set our commitments and ambitions on a two-year cycle. Our current commitments were set in May 2010 and run until April 2012. From May 2012 we'll adopt new commitments and provide new ambitions. Both our commitments and ambitions are reviewed annually to ensure they still reflect the operational context, our business priorities, the legislative environment and the material issues identified by our stakeholders.
Click on the links to the left to read our Vision2020 commitments and ambitions in each action area.
